What is SEO?

SEO stands for Search Engine Optimization. Now that I’ve answered your question…

What is Search Engine Optimization?

It’s SEO. Okay okay, simply put, SEO is making your site rank higher on internet searches. This is important because people usually only click on the #1 or #2 search result. This drives more people to your site, which brings more business to you.

How do you raise my search result rank?

I’m glad you asked. Here are a few ways we can help your site get higher in rankings, therefore driving more traffic to your business:

Keyword Selection – It’s important to focus on the proper keywords. We can determine Keyword traffic, competition for different keywords, and a keyword profile for your customers. Using these results, we can use SEO techniques to drive customers to your site.

Competitive Environment Review – One of the best places to start is to look at your competitors and what they are doing. We can find out where they are strong, where they are weak, and how you can position your business to seize the market.

Website Content Planning, Review, and Continuous Growth Strategy – Once you know which keywords to focus on, you will need to form a plan to achieve the results. How many pages should be created, how much text do you need, which kind of text, and what site structure to use to focus on the key areas are given priority attention.

Keyword Structure and Inclusion – This is where the rubber hits the road. We can take all of the information gathered in previous work to create pages, form titles, insert meta tags, embed text, etc. Creating a site that is easy to understand, index, and will be interpreted by search engines properly is key to SEO success.

Web Presence Building – Not only will viewers come from other sites, but search engines give priority to popular websites. We can help your site get mentioned on other sites to show its importance and achieve high rankings.

Search Result Analysis – Once the plan has been rolled out, all actions have been taken, we will monitor the results to continue the circle of improvement (Strategy, Plan, Action, Evaluate, and repeat).

SEO also plays into the Web Development and Web Design.


Feel free to contact us when you're ready to grow your business online!